How I work with brands & people
When working with me, founders experience...
A boutique, advisor-led approach
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Founder-led consultancy — no layers, no account managers
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Bespoke strategies shaped around each brand’s real context
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Direct collaboration from strategic direction to execution
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Strategy, visuals, and performance aligned into one coherent system
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Suitable for brands, SMEs, decision-makers, and growing teams
When working with me, teams experience…
Human-centered leadership & support
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Strategic guidance delivered with empathy, clarity, and calm
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Direct support for decision-makers and teams during growth phases
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Better alignment, communication, and confidence in the process
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Structured, safe spaces for decision-making and direction
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Growth systems that support both performance and the people behind it
How strategy supports meaningful growth
Strategic Direction & Brand Clarity
Defining positioning, messaging, and priorities so teams know exactly what to build, say, and scale.
Content & Communication Systems
Designing content ecosystems that connect human-to-human — aligned across social, paid media, and brand touch points.
Growth & Performance Strategy
Structuring campaigns and funnels that support lead generation, visibility, and long-term growth — without chasing trends.
Founder & Team Enablement
Supporting founders and teams with clarity, alignment, and strategic guidance during growth, transitions, or scaling phases.
Visual Identity & Brand Expression
Creating visuals that reflect brand personality and translate strategy into presence, trust, and impact.
I advise brands and growing companies that need strategic direction across digital channels — not more execution, but better alignment.
My work helps teams move from scattered actions to clear priorities, consistent communication, and scalable growth.
With experience on both company and agency sides, I bridge the gap between vision and execution, working closely with founders and teams to create clarity where it matters most.
Clients &
Collaborations
Expertise in Digital Evolution and Transformation
My work spans different industries and business stages — from early direction and positioning to long-term growth and transformation.
I’ve partnered with brands and teams in recruitment, real estate, hospitality, gaming, and professional services, always working closely with founders and decision-makers.
Every collaboration starts with understanding the people behind the brand — and building from there.
WHAT PEOPLE SAY
“Loredana is the "marketing girl" you can rely on! Punctual and organized, she always comes to our weekly Thursday meeting with the tasks done and some extra ideas, besides the broad smile on her face. The activity reports that she send every month are the mirror of the efficiency and have become for me the favorite tool for tracking the potential clients. Open to my proposals, she materializes in short time and striking visuals what I want to convey. The meetings with her are an occasion for delight and satisfaction, as she creatively and proactively supports the goals we set.”​
— Diana Tucunel, Arhitect KUDIA STUDIO
